Retire that Iron and Start Reaping the Benefits of a Heat Press

As your business grows, so does the urgency to retire that old iron and invest in a quality heat press. Heat press machines use heat and pressure to imprint a design onto a substrate. A heat press can apply graphics on a variety of different materials like fabric, leather, ceramic, etc. The design is first printed on specialized heat transfer paper using solvent ink. This ink is designed to transfer from the paper to item when pressed with heat. Read on for five reasons why a heat press is better than your iron.

1) Save Time

Heat press machines apply at a much faster rate than other methods of shirt printing. This is due to fewer steps, preparations, and less of a learning curve. As you get more familiar with your heat press, the digital timer will become your best friend. The timer is set depending on the type of fabric being used and will beep when the heat transfer is complete. While the press is working its magic you have time to set up the next shirt. Thus making the printing process faster and more efficient.

2) Pressure is Consistent

One of the most important variables when applying transfers to fabric is pressure. With that old iron, the level of pressure applied can be hard to measure. This becomes problematic when the manufacturer suggests a certain number of pressure. Even worse, if you push too hard or for too long your garment might scorch. After all, an iron wasn’t made for doing heat transfers. The perfect pressure can mean the difference between a shirt that has peeling vinyl letters after five months and a smoothly adhered shirt that lasts years.

3) Save Money

Heat transfer is the most cost effective garment decoration method for small quantity orders. The unit cost per garment is unmatched in the printing industry. This allows customers to order just a few items here and there without the cost ballooning.

4) Larger Pressing Area

When you have numerous orders, pressing the images in different stages can be a hassle. The size of your iron plate is only 5x3 inches — and that’s if you purchased a wide end model! It might work pressing the transfer on in stages, but it definitely is not time efficient or ideal.

5) Temperature is Spot on

Many products require a specific temperature to press on, like cotton, polyester, spandex, and blended fabric. The dial on irons click between linen, cotton, wool, silk, etc. It doesn’t have the option to select specific temperature, therefore you never really have an exact idea of hot your iron is getting. Not knowing the exact temperature may result in melting and scorching, or areas not getting hot enough to properly adhere the ink.

With a heat press, the temperature can be manually set. This ensures that temperature is always spot on for all your garments, no matter the fabric. Just set the temperature and timer and go!

For more information visit the Midwest website, or contact your local Midwest representative.