LED (light emitting diode) lights are taking over the digital signage industry with their robust design, long life, and much more. Low operating cost LEDs are tiny light bulb looking semiconductors that are arranged next to each other to create a bright light and illuminate an image. They are popular in outdoor signage because of their brightness during the day and night. Take a peek at the reasons why retrofitting your digital sign with LED lights will benefit your business.


Save money and the planet by retrofitting your digital sign with LED lights. LED lights are up to 80% more energy efficient compared to fluorescent, neon, and incandescent lights. This is the same as using 5  to 10 times less power. The energy efficiency will rack up a significant amount of savings and decrease your carbon footprint.

Along with reducing lighting costs and greenhouse gases, LEDs are safe. There are no toxic gases like aragon or mercury in the lights like neon and fluorescents have. This makes the lights easy to recycle and cleaner for the environment.

Long Life

High quality LEDs can last 10-11 years, that’s about 100,000 hours. This means they last a full 3 to 6 years longer than fluorescent and neon. They outlast these competing bulbs with a consistent level of brightness, because they don’t have gases that can leak out and cause dimness like neon signage.

Bright, Vivid, Attention-Grabbing

This is where the LEDs really outshine the competition, pun intended. Lit signs are often hard to see during the day because of the brightness put off by the sun. LED light is intense enough to shine during the day and is eye-catching at night. LED digital signage is easy to read both close up and far away; compared to other digital signage that may look pixelated at different distances. This means whether your customer is driving or walking at night or during the day, they will see your sign.

The high lumen and watt score of an LED is what makes the light appear bright. For example, if you compare a 40W incandescent bulb against a 40.5W LED bulb the difference between the amount of lumens would be 3,550.  That is a huge difference in light output and the reason LEDs are the go-to outdoor digital signage option.

High Durability and Low Maintenance

Retrofitting your digital sign with LED lights is a great choice for outdoor signage. LEDs are strong and are perfectly suited for outdoor use. They can withstand the cold temperatures and the mugginess of a humid day. However, they degrade faster when kept in direct sunlight with hot temperatures. We always recommend choosing a LED that has the correct UL listing of either dry, damp, wet, indoor, or outdoor. This ensures your LED bulb is built for the climate it is going to live in.